MOBILE APPS FOR SMALL BUSINESSES

Why offer your customers and prospects a mobile app?

Even if you've invested in a responsive website, keep up with your facebook account, and offer some form of coupons or specials, a mobile app offers an even more direct connection between you and your customers. Plenty of customers (or potential customers) are aware of your business, but what's to say yours will be the first they think of the next time they're looking for your service?

Apps put your message front-of-mind.

Websites and social media content is no guarantee that anyone's paying attention to your message. But when a customer has your mobile app on their phone (which they check many times a day), they're more engaged with you. Push notifications, exclusive coupons, digital loyalty cards, and focused social media feeds help deliver your message directly, increasing orders, appointments, services, etc.

What can a small business do with an app?

You might be wondering what else you can do with an app other than offer contact information and repackaged content that's already on your website. Consider this:

Convert More Prospects	Engage Your Customers	Increase Return Visits
Integrate online ordering systems like GrubHub, Seamless, & Eat24Hours or add a menu so customers always have it.	Communicate where your customers are sure to see your message - Push Notifiations.	Manage digital loyalty cards that customers can redeem in person.
Book more appointments with integrations with Genbook, Schedulicity, & Appointy	Display photo and video feeds directly from Instagram, Flickr, Facebook, YouTube, & Vimeo.	Offer exclusive coupons, special offers, off-the-menu items, etc, directly through the app.
Fill more tables with integration with OpenTable, Urbanspoon, & TopTable.	Encourage users to share their reviews by adding Yelp, Citysearch, & other review guides.	Survey customers directly from your app to better understand what's hot and what's not.